Best New Perfumes 2025 2025. We’ve put together a running list of our favorite perfumes released in 2025—all of which will surely inspire and, more importantly, make a positive first. These are the most popular perfumes in 2025 so far, according to data from retailers like space nk, the perfume shop, m&s and lookfantastic.
These are the best new spring fragrances of 2025, tested and reviewed by ‘cosmo’s beauty editor, including kayali, prada, viktor&rolf, replica, and more. These new perfumes smell so good.
